By Ryan D. Lavender
Published on March 11, 2021 at 4:37 PM
Earlier today (Thursday, March 11th), we learned that the BlackBox Index of samestore sales for February 2021 was down by -12.6%, with same-store traffic off by -19.1%. The -12.6% figure is 770 basis points sequentially worse than the January 2021 index number of -4.9%.
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By Ryan D. Lavender
Published on February 11, 2021 at 5:15 PM
Earlier today (Thursday, February 11th) we learned that the BlackBox Index of same-store sales for January 2021 was down by -4.9%, with same-store traffic off by -12.2%. The -4.9% figure is +840 basis points better than the -13.3% number for December 2020, and +550 basis points better than the -10.3% figure for Q4 2020 as a whole.
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By Ryan D. Lavender
Published on January 26, 2021 at 3:15 PM
Today we publish part 2 of 2 of the January 2021 edition of our proprietary McDonald’s Franchisee Survey. Much of this report focuses on relations between U.S. franchisees and corporate. As we noted in the part 1 report published late last week, we asked our franchisee respondents to quantify the current relationship between franchisees and McDonald’s Corporation, using a scale of one to five, with 1=Poor and 5=Excellent. The average response we received was 1.41 — the lowest average response we have received for this question since Q4 2018’s 1.39.
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