By Mark Kalinowski
Published on January 28, 2019 at 12:00 AM
Recently, the National Owners Association (NOA) — the first-ever independent franchisee association for McDonald’s U.S. — surveyed McDonald’s U.S. franchisees regarding delivery and the economics surrounding delivery. In this report, you will find the results of that survey.
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By Mark Kalinowski
Published on January 25, 2019 at 12:00 AM
Based on the results of our latest proprietary McDonald’s Franchisee Survey, we adjust our Q4E U.S. same-store sales forecast upward by +40 basis points, to +2.6%. In the previous 79 iterations of the McDonald’s Franchisee Survey, the survey result has been within 200 basis points of the McDonald’s U.S. same-store sales number reported shortly thereafter 72 times (91.1% of the time), and within 100 basis points of the McDonald’s U.S. same-store sales number reported shortly thereafter 55 times (69.6% of the time).
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By Mark Kalinowski
Published on January 7, 2019 at 12:00 AM
Recently, McDonald’s (MCD; Buy) National Leadership Council (NLC) — a group that represents McDonald’s franchisees — hired a top consulting firm to conduct an online poll “with 1,154 McDonald’s Owner Operators [franchisees].” We have obtained a copy of the detailed survey results, and include them in this report.
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