Wednesday July 24, 2024, 07:00:00
MCD: Franchisee Survey Commentary Highlights the “Burger Wars”
McDonald’s plans to release its second-quarter earnings before the market open on Monday, July 29th. Today we publish part two of two of the July 2024 edition of our proprietary McDonald’s Franchisee Survey. As part of this, we asked our franchisee contacts to provide some commentary about the value-oriented “burger wars” – including the $5 Meal Deal that McDonald’s rolled out nationwide back in late June.