Sunday December 7, 2025, 11:51:37
Anecdotal evidence that the McDonald’s U.S. Grinch Meal promotion — which officially started on December 2nd, less than a full week ago — is selling very well. (Some examples of this evidence are provided starting on page two of this note.)
Tuesday November 18, 2025, 07:00:00
McDonald’s is currently headquartered in Chicago, having moved its HQ there during 2018 — following a 1971-2018 run in the Chicago suburb of Oak Brook. We point this out in part to mention that McDonald’s had meaningfully more historical ties to Oak Brook than to the city of Chicago, and yet it still moved its headquarters out of Oak Brook when it believed it best to do so.
Wednesday November 5, 2025, 09:49:27
Earlier today (Wednesday), McDonald’s reported Q3 adjusted EPS of $3.22. This was lower than our $3.30 forecast and sell-side consensus (according to Consensus Metrix) of $3.32. By our math, the Q3 adjusted tax rate of 22.5% was modestly less favorable than our 21.5% forecast and consensus of 21.2%. By our math, the difference between the 22.5% tax rate and 21.5%E hampered McDonald’s Q3 adjusted EPS by about -5 cents.
Wednesday August 12, 2026
Wednesday August 12, 2026